Photos: https://disk.360.yandex.ru/d/4hguoiw6kQ0j3Q

Among the Summit’s key speakers are Tatyana Kim, Founder of Wildberries and Head of RWB; Vladislav Kreynin, Senior Vice President and Director of the Marketing and Communications Department at Sber; Anton Letushev, CEO of Melon Fashion Group; Alena Akhmadullina, Founder of the Alena Akhmadullina brand; Olga Buzyleva, Director of the Consumer Goods Division at SIBUR; and others.
Among the international participants from more than 60 countries are Kanika Goyal, Founder and Creative Director of the KGL (India); renowned stylist Jenke Ahmed Tailly (Côte d’Ivoire); Aline Souza de Oliveira, Lead Specialist, Commercial Strategy & Business Development, B2B, Corporate Partnerships & Brand Experiences at FARM RIO (Brazil); and many others.

The BRICS+ Fashion Summit Business Program is designed for a wide range of industry professionals. Depending on their areas of expertise and professional interests, participants can choose from a range of thematic sessions and plenary sessions.

Designers and fashion brand founders can attend sessions such as “Scouting Local Brands: Risks and Opportunities,” “The Cultural Code: From Historical Archives to Worldwide Impact,” “In Search of Inspiration: Russia's 19th and 20th Century Cultural Heritage,” “Crisis of Authority. Who Decides What's In Trend?” and “Gadgets and Wearable Technologies: How Industrial Design Is Becoming Part of Fashion.”
Students and educators in creative fields can attend sessions such as “Career Dilemma: Launch Your Own Brand or Join a Fashion House?”, “In Search of Inspiration: Russia's 19th and 20th Century Cultural Heritage,” “Crisis of Authority. Who Decides What's In Trend?” and “Role of Traditional Crafts in the Modern Fashion.”

Marketers and communications professionals can attend sessions such as “Brand Expansion into Adjacent Industries: Marketing Gimmick or Business Diversification?”, “Value-Driven Marketing, or the Consumer's True Motivations” and “‘Soft Power’ of a Fashion Brand. Investing in Community, Culture, and Entertainment.”

Retail and marketplace professionals can attend sessions such as “Smart Shopping. How Brands Can Navigate the Revolution in Consumer Behavior” and “Future of the Jewelry Industry. Market Trends and New Traditions.”

Investors and entrepreneurs can attend sessions such as “Investing in the Creative Industries. Can Fashion Compete with Startups?”, “Supporting Local Brands. Building Infrastructure for Growth” and “Fashion Week as a Modern Economic Platform.”

Digital technology, AI, and data professionals can attend sessions such as “Artificial Intelligence in the Creative Process: Tool, or Co-Author?” and “Digital Identity. How Visual Worlds Create New Subcultures.”
International experts highlight the program’s strong potential and relevance. They note that the event offers a broader perspective on today’s global fashion industry, highlighting the creative, cultural, and manufacturing opportunities of fast-growing economies.

“I have taken part in the BRICS+ Fashion Summit in Moscow. The experience greatly enriched my understanding of the global fashion community and moved beyond viewing Western fashion systems as the sole benchmark. I witnessed the unique craft resources, design expressions and industrial priorities across BRICS and other emerging markets, where practitioners pursue home-grown fashion pathways rooted in their own cultural heritage instead of merely following mainstream trends,” said Xie Fangming, Vice President of the China Fashion Association (China).

Antonio Alizzi, Professor at Rome Business School (Italy), highlighted the event’s role in fostering a multipolar perspective on the industry: “The BRICS+ Fashion Summit genuinely brings the Global South to the forefront, highlighting its creativity, cultural identities, and manufacturing capabilities. For European markets, which have too often viewed BRICS+ countries primarily as destinations for their products, the Summit offers an important lesson: these regions are not merely consumers, but active contributors with knowledge, creativity, and expertise to share. In this sense, it encourages more balanced relationships between emerging markets and established fashion economies.”

Representatives from more than 60 countries across Europe, Asia, Africa, North America, and South America will participate in the Summit. Audiences in most of these countries will also have access to coverage of the event, as RT, Russia’s international television network, available in more than 100 countries, will operate a television studio on site. RT operates nine news and documentary channels, as well as online and social media platforms in ten languages. Its current reach exceeds 950 million TV viewers and 40 billion views across social media.

The BRICS+ Fashion Summit will take place as part of Moscow Fashion Week, which will be held from September 26 to October 1 at Central Exhibition Hall ‘Manege’. Admission to all events is free with advance registration.

Strategic partner of the BRICS+ Fashion Summit: Sber.

General partner of the BRICS+ Fashion Summit: Wildberries.

Technology partner of the BRICS+ Fashion Summit: GigaChat neural network.

More content from the BRICS+ Fashion Summit is available on the event’s official Wibes account and via the hashtag #BRICSFashionSummit.

The event’s official photo service is the Rodchenko Moscow School of Photography and Multimedia.